Bailao & Co. is a response to burnout culture. An ancestral luxury wellness brand rooted in nervous system regulation, beauty rituals, and ancestral wisdom. Named after our founder's grandmother—a woman of quiet strength and deep grace—we honour what has always sustained us: ritual, community, and the courage to build something that truly matters.
15% of our profits go toward building The Ol'New — a vision to create maternal clinics, safe homes, and empower women in West Africa.
This is just the begining of our mission and vision.
Every purchase is an investment in a future we are building together.
Morocco — Founders Circle
A four-day immersion for visionary leaders
Reserve Your PlaceShop by Category
-
Ritual Candles
Discover our handcrafted ritual candles, made with natural waxes and sacred scents...
-
Ritual Teas
Experience our curated selection of ritual teas, blended to nourish body and...
Saali — Heart opening
Notes: Rose · Musk · Vanilla
Ritual: For Harmony Heart-softening presence
Kisma Va Nasib — Manifestation
Notes: Saffron · Rose · Oud · Vanilla · Musk
Ritual: For Aligned love & divine timing
Duniya — Grounding
Notes: Lavender · Violet bonbon · Tonka · Oud · Sandalwood · Apricot
Ritual: For Grounding, protection, soul truth
What People Say
The Energy Is Real
It's more than just a candle… it's a ritual, a feeling, and a moment of pure serenity. Each scent feels like self-love, self-healing, and trusting the divine.
You can truly feel the soul, the calm, and the love behind each candle. Bailao & Co unites tradition, spirituality, and modern aesthetics into something that feels both magical and meaningful.
Each one feels infused with intention… sacred depth, as if they hold memory and prayer within their flame. Powerful, grounding, and full of soul.